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Smartadserver: document placementuuid for Prebid Server - #6762

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smartadserver:PIPS-4336
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plsgard wants to merge 3 commits into
prebid:masterfrom
smartadserver:PIPS-4336

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@plsgard

@plsgard plsgard commented Sep 24, 2026 •

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🏷 Type of documentation

  • update bid adapter

📋 Checklist

  • Related pull requests in prebid server are linked (see below)

Documents the new optional placementuuid bidder param of the Smart AdServer / Equativ Prebid Server adapter (Go and Java), the preferred way to identify inventory on Prebid Server; the legacy siteId/pageId/formatId are kept for the ramp-up. Adds a Prebid Server example. Also marks the equativ bidder page as Prebid Server capable: equativ has been a built-in alias of smartadserver on Prebid Server Go since prebid/prebid-server#4045 (available on Java too) with the same params, yet the page said pbs: false; the page now explains the alias and cross-references the Smart AdServer params. The Smart AdServer page was also reformatted (headings, table pipes) to satisfy this repo's markdownlint, no wording change there.

Related code PRs: prebid/prebid-server#5007 and prebid/prebid-server-java#4640. To be merged after those are released.

🤖 Generated with Claude Code

Co-Authored-By: Claude Fable 5.1 <noreply@anthropic.com>
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plsgard and others added 2 commits September 25, 2026 10:22
Heading levels now start at h2 and every table uses the compact pipe style,
which the repo's markdownlint (MD001, MD060) requires on any touched file.
No wording change.

Co-Authored-By: Claude Fable 5.1 <noreply@anthropic.com>
The equativ bidder page listed pbs: false although equativ has been a
built-in alias of smartadserver on Prebid Server Go since prebid#4045 (and is
available on Java). Flag it as Prebid Server capable, explain the alias and
that its params are the Smart AdServer ones, and cross-reference from the
Smart AdServer page.

Co-Authored-By: Claude Fable 5.1 <noreply@anthropic.com>

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